The verdict
Evidence note: This is a research-based breakdown of published pricing, documented features, and independent user-rating data. It is not presented as a hands-on test unless explicitly stated.
Research status: Pricing verification is pending. We keep the page available while we improve its evidence.
Brand24 scores 3.8/5 in our comparison model. Based on the available evidence, it's best suited to brand managers and pr teams. Real-time monitoring. The main trade-offs: no free plan; keyword limits; higher entry price. Pricing starts at $199/mo.
What Brand24 looks like
A live snapshot of Brand24's site so you can eyeball the look and feel before clicking through.
Pros & cons
- Real-time monitoring
- Strong sentiment analysis
- Broad source coverage
- No free plan
- Keyword limits
- Higher entry price
Key features
- Brand mention tracking
- Social listening
- Sentiment analysis
- Influencer scoring
- AI insights
- Custom reports
Pricing
No free plan (14-day trial); the Individual plan starts at $199/mo billed annually (3 keywords, 2K mentions/mo), scaling to Pro $399 and Business $599 for agencies.
| Plan | Monthly | Annual (per mo) | What you get |
|---|---|---|---|
| Individual | $265 | $199 | 3 keywords, 2K mentions/mo, 1 user |
| Pro | $532 | $399 | 12 keywords, 40K mentions/mo, AI tools (most popular) |
| Business | $799 | $599 | 25 keywords, 100K mentions/mo, advanced reports |
Transaction fees: 0%. Prices verified against Brand24's pricing page; verify current pricing ↗.
Who should use Brand24?
Good fit
- Brand managers
- PR teams
Look elsewhere
- Budget solo creators
Weighing the field? See Brand24 alternatives →.
Frequently asked questions
How much does Brand24 cost?
Brand24 starts at $199/mo. No free plan (14-day trial); the Individual plan starts at $199/mo billed annually (3 keywords, 2K mentions/mo), scaling to Pro $399 and Business $599 for agencies.
Does Brand24 charge transaction fees?
Transaction fees: 0%. You keep the full sale (minus your payment processor).
Who is Brand24 best for?
Brand24 is best for brand managers and pr teams. It's less ideal for budget solo creators.
