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Moosend: pricing & fit

Budget-friendly email marketing and automation for small businesses and ecommerce stores watching costs.

The verdict

Evidence note: This is a research-based breakdown of published pricing, documented features, and independent user-rating data. It is not presented as a hands-on test unless explicitly stated.

Moosend scores 4.3/5 in our comparison model. Based on the available evidence, it's best suited to cost-conscious small businesses and ecommerce email automation. Very affordable pricing. The main trade-offs: no permanent free plan; limited integrations; fewer advanced features than rivals. Pricing starts at $7/mo.

What Moosend looks like

A live snapshot of Moosend's site so you can eyeball the look and feel before clicking through.

Screenshot of the Moosend website
Homepage preview of Moosend's site. Captured automatically. TryToolFit isn't affiliated unless marked.

Pros & cons

  • Very affordable pricing
  • Generous automation on all plans
  • Easy to use
  • No permanent free plan
  • Limited integrations
  • Fewer advanced features than rivals

Key features

  • Drag-and-drop email editor
  • Automation workflows
  • Landing pages & forms
  • Audience segmentation
  • Real-time analytics
  • AI subject-line tools

Pricing

Pricing scales by subscriber count, starting at $9/mo for the Pro plan at 500 contacts. Annual billing saves ~20%.

PlanMonthlyAnnual (per mo)What you get
Pro $9 $7 From 500 contacts; automation, landing pages, segmentation
Moosend+ Custom Custom Custom add-ons on top of Pro
Enterprise Custom Custom Custom; SSO, dedicated IP, priority support

Transaction fees: 0%. Prices verified against Moosend's pricing page; verify current pricing ↗.

Who should use Moosend?

Good fit

  • Cost-conscious small businesses
  • Ecommerce email automation

Look elsewhere

  • Large enterprises needing omnichannel

Weighing the field? See Moosend alternatives →.

Frequently asked questions

How much does Moosend cost?

Moosend starts at $7/mo. Pricing scales by subscriber count, starting at $9/mo for the Pro plan at 500 contacts. Annual billing saves ~20%.

Does Moosend charge transaction fees?

Transaction fees: 0%. You keep the full sale (minus your payment processor).

Who is Moosend best for?

Moosend is best for cost-conscious small businesses and ecommerce email automation. It's less ideal for large enterprises needing omnichannel.

Related guides

Moosend alternatives

See all Moosend alternatives →

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